Every year businesses spend a significant amount of capital on advertising. This is generally a necessity if the business is going to grow and flourish. But how much of this investment could be saved by deeds of good will?
Recently I was lost trying to find a location which was not there. What started as a simple fifteen minute errand soon began devouring my days schedule like a wild pig.
Finally in desperation, I walked into Sweet Love and Sugar Britches, a cute store with lots of cool stuff. Walking through the door I noticed the great smell. Behind the counter, stood a pretty woman with a warm smile. “How may I help you she asked?” I explained my situation and with absolute perseverance she bravely launched into over thirty minutes of trouble shooting until she resolved my problem. “Ok, she said, holding up the map she had drawn, began to explain until I understood how to get there. Better yet, she had also ensured that when I arrived, a real person would be waiting to greet me!
She spent real time going on a mission to help me find my missing location. While she did, I was able to walk around her beautiful store and pick out Christmas presents for family members. I can honestly say that I will be back! In addition, I am excited about sharing my experience about finding a great place to purchase cool things with my friends and neighbors.
Next time you are in Round Rock Texas, go a block south east on Mays Street, just past Round Rock Avenue and check out Sweet Love and Sugar Britches. Inside you will meet a wonderful person who is the store’s owner. Bring your wallet because you will definitely end up purchasing something. Thirty minute of her pleasant time and assistance and look: “I am happy to share my story. How’s that for unintended advertising?”
106 SOUTH MAYS ST., ROUND ROCK, TX 78664
