Specializing in bringing together all components necessary for long term business growth,
profitability and success; and ensuring
that they are working in harmony.

Posts Tagged ‘revitalizing America’

What is it I do? And, what is it I want to do?

Monday, April 8th, 2013

Recently I conferred with a friend where I suggested areas in her business strategy that I felt I could further advise her.
From issues in business culture to resolving expansion challenges, I shared stories of previous engagements. I then turned our conversation to a business model I had been developing with previous business partners (a model in her sector) that I had always believed that had we continued – would have been immensely successful.

In earlier discussions, we also entertained the idea of utilizing my firm’s services to the benefit of her marketing and funding strategies. Therefore, I confidently assumed that she was already aware of “what I do.” However, as we broadened our discussion to other possible areas of strengths I could offer her she looked at me and simply asked, “What is it you want to do?” “I mean”, she continued, “you have shared stories about what you have done, but you have never told me what you really want to do?”

For a few minutes, I was dumb founded by the question. “Why doesn’t she understand what I do I asked myself?” Who else is there that still doesn’t get it? “Or is the question specific to “what is it I want to do” in the immediate case of the conversation?”

Ironically, later that afternoon I received a call from a respected business colleague who conveyed his own frustration with the same dilemma. “I am good at technology, analytics, problem solving and have a large roller-dx of investors.” But it seems like everybody just wants to put me in a box” he exclaimed.”
To his point, I suggested that he clarify his list of deliverables which are tied in with his love for what he does.

So here is what I want to do:
Bring my specific skills and talents to the benefit of engagements, which allows me to enjoy and profit from using them. Once again, my skills and talents include long and short-term business strategies, which are complemented through marketing and creative advertising.
Building on these attributes include, the capacity to assess employee morale/performance as well as increasing customer retention. (Remember, no advertising or growth strategies are meaningful unless both employees and customers are happy.) Finally, a qualified list of contacts and resources are also available/when required –as part of services provided.

Engagement requirements are not just the amount the financial reward, but that I stand to truly benefit clients objectives from the use of my skills and talents. If not, then I am not interested.
Having multiple business skills does not make me a Jack-Of-All-Trades. I am not. I am not claiming to be a plumber also or software designer too. Nor do I repair cars or build electrical grids. I am however, an expert at taking a full and complete look at a business so that one piece of the flywheel supports the other.

Marketing needs to bring market share. However, when the market share is realized then the company must be ready for the growth that follows – and this is the philosophy I have built my practice on.

As indicated on our website, the mission is:
“Specializing in bringing together all components necessary for long-term business growth, profitability and success; and ensuring that they are working in harmony”.
What part of that do I love? All of it! Because it is all-inclusive for a company’s success!

So what about you? What are the things you are good at? Are their additional services your business can offer which are truly co-complementary? Are you really good at it, or do you need to take some time to further develop it? Whatever you chose to offer, be sure that it diversifies your services in a positive way, which is consistent to providing the best resources available.

My wish list for the country

Friday, December 17th, 2010

OK, I admit it, it is actually long but here are some of the things I wish for, and would like to share. Consider it my wish list for 2011:

Create a unified national incubator for start-up considerations where candidates are judged on their ideas and likelihood to succeed rather than just their credit scores and current equity. This should not mean that anything goes and candidates should not be vetted. On the contrary.

Nevertheless, it does reflect my own professional experiences from reviewing hundreds of start-up considerations who had retained our services. Yes, their concept was sound and its potential good. Except, they did not have a couple of hundred thousand to seed their idea, and Investors were not interested unless they did. My colleagues and I agree that if just one forth of these start-ups had been funded, then even after the potential for failure rate –thousands of jobs would have been created! And that’s just from the start-up considerations that we reviewed.

Funding for this would also provide for qualified professionals in the areas of strategy, management, branding and advertising to oversee the projects until they become self-sufficient. Imagine how much further, our economy may be if the Stimulus money went into helping qualified start-up considerations instead?

A complete overhaul of our current tax code – to truly differentiate big corporate, from mid-size and small business – not to mention over compensated Wall Street CEOs from small business owners. Now I realize that I really need 10 pages to adequately explain the particulars, (and feel free to call me if you would like to hear more), but let’s just begin with the premise.

While I don’t agree with the Death Tax I certainly feel that the fat cats who got away with destroying the economy should be paying a much higher percentage of taxes for all of their bonuses – particularly when their compensation is so imbalanced with that of their average employees. Small businesses (the true backbone of the economy) should be given the largest breaks so that they can continue long-term sustainable growth.

Moreover, if nobody is aware of it yet, we ARE in big trouble financially and yes, we all need to be prepared for some sacrifices if we are going to have much of a country to left our children. Please refer to the history of great powers of the past. Begin with Spain and follow-up with the collapse of the British Empire.

Adapt total pricing standards to

Give teachers the power to teach by demanding respect and courtesy from not only the students, but from the parents as well. We can throw trillions of dollars at education but if the teachers are not appreciated or respected, then what’s the point? We are falling fast in the area of education. How many teachers in Asian countries are treated with the level of disrespect that our teachers are?

Speaking of: Why aren’t we teaching all middle school students about money management, investment, consumerism and credit? Hmmmmm.

Finally, let’s stop thinking in terms of pro-union, pro-business, Red State, Blue State, but hey, “what’s good for the country?”